FastCompany Design
Sporting Clube de Portugal gets a high-design rebrand inspired by the ’40s
When one of the world’s biggest sports clubs, Sporting Clube de Portugal (SCP), was founded in 1906, it was centered on one code: “Develop the human, then the athlete.” Now, 120 years later, the club is getting a major rebrand that brings that code to the forefront of its identity—with a high-design ...
3 hours ago